Deep Focus CEO and Founder Ian Schafer joined some of the industry’s most innovative thinkers at Advertising Week session Winning In A Mobile First World.
As clients and agencies alike scramble to address the new demands of an increasingly mobile-focused media landscape, who now owns the strategy and the design, the data and the budgets?
Check out their spirited debate on the best ways to build thriving, effective organizations for today’s mobile-first economy here.
